2. What is the quality and integrity of your web hosting service?

This may not seem to matter much.  After all, as long as you have a web host to carry and display your website, why would anyone care who is hosting it? 
If you purchase a domain name and web hosting service, your customer will see something like this:

 www.governorsportstees.com

It is YOUR business name and YOUR domain name with a professional web hosting service behind that name.

If you use a free web hosting service, your web pages will have the telltale look of standard templates, AND your website name will look something like this:

  www.governorsportstees.hometown.aol.com

Or like this:

 www.geocities.com/governor_sportstees/index.htm

When your customer sees these references, they know that the site is free or nearly free and they immediately think your business is less than solid, or that it is too small or new for them to depend on for service. 

You also need to think carefully about cut-rate or free web hosts, as these web hosting services often experience above average downtime, and your customers will not be able to get to your site. 

You don't want your business website to be deemed undependable.  When your customer is ready to buy, if your site is down, they are likely to move on to a competitor.

There are many options today for reasonably priced domain name purchase and web hosting services (usually you can get both from one vendor), so there is no reason to skimp in this area. 

We have given you some links below to get you started on your search for web hosts.

Remember that some of these review sites may be a bit biased, but you can make your own comparison of services and prices by visiting the web host sites and digging around.

http://www.webhostinginspector.com/  

http://www.top-10-web-hosting.com/

http://www.hosting-review.com/   

http://www.webhostingtalk.com

http://www.tophosts.com/     

http://www.webhostingstuff.com/

http://www.webhostingratings.com/

• Introduction
• Why Is My Website Traffic So Low?
• Is your website designed for search engine optimization?
• Does your website give enough information for customers to contact you or to purchase your product or service?
• Understanding Your Target Customer
• Design A Website To Attract More Clients - Keywords
• Use Keywords in Page Titles
• Understanding Keyword Density
• Site Component Design
• Web Hosting Services and Domain Names
• Website Storefronts and e-commerce Sites
• Design A Website To Attract More Clients
• Are You Search Engine Savvy?
• 15 Simple Tips To Get Repeat Search Engine Traffic
• Keeping Up With The Competition
• Become A Web Sleuth
• Getting Professional Help
• Summary

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